Christine Monteith on the Pebble Beach Coast

Trulia.com and Realtor.com come out on top in this review from the LA Times of home search websites. Good to know that the money spent for REALTOR.com is worthwhile. My company pays for enhanced listing service: multiple photos, expanded description, video links.

I’ve been looking to expand my presence at Trulia. My older listings have been posted to Trulia through Postlets.com and my newer listings through The Real Estate Book but I don’t get any direct branding. The monthly fee for “Real Estate Pro” at Trulia is pretty hefty. I know a couple of REALTORs in my area that have signed up. I’ll ask them about their level of return on this investment.

Popularity: 2% [?]

When I see an outstanding image of an architecturally interest building, something hitches in my core. I don’t know what it is about great architectural photography that draws me in. When I saw the John Lautner’s image of his creation Marbrisa on The Moment blog , it took my breath away. I know that I’m not a “closet” architect. But an image that accentuates the unusual angles of a structure pleases me. There is an exhibit of Lautner’s work at the Armand Hammer Museum in LA.

As a REALTOR who enjoys shooting my listing photos, I try to find an interesting aspect for even my most ordinary properties. Believe me, it is sometimes a challenge. Most REALTORs are “do-it-yourself” types when it comes to marketing. Unfortunately, many of my colleagues may be competent in the nuts & bolts of a transaction but photography and marketing real estate is a challenge for most. As an example, I found this listing of John Lautner’s design of the “Gantvoort Home” in Flintridge LaCanada. Whoever shot these images were trying to capture the essence of the home but…. I’m not sure what the photographer was trying to capture in some of these images.

Popularity: 2% [?]